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Cafe Pass ROI Calculator
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Cafe Pass
Maximize customer retention & reduce marketing costs
Key Assumptions
Cafe Pass Cost
30% of your current ad spend — a proven savings method by replacing wasteful ads with targeted loyalty programs.
Customer Growth
20% estimated increase in monthly customers — based on successful loyalty program benchmarks in the coffee industry.
Additional Revenue
(New customers - Current customers) × Average transaction value — reflects incremental revenue from loyal guests.
Net Savings
(Ad Spend - Cafe Pass Cost) + Additional Revenue — your net financial gain after switching program.
ROI Calculation
[(Net Savings - Prior Ad Spend) / Prior Ad Spend] × 100 — your return on investment in percentage.
See Your Potential Savings
Monthly Ad Spend ($)
Current Monthly Customers
Average Transaction Value ($)
Calculate My Savings
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Your Potential Results
Cafe Pass Cost
\$300/month
Projected New Customers
600/month
Additional Revenue
\$850/month
Net Savings
\$550/month
Return on Investment (ROI)
55%
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